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Sportradar is a well-reputed sports technology company. It has signed a three-year partnership with Delhi Capitals that will sponsor the team’s development of talents in cricket’s academy network.
The agreement allows Sportradar to offer its FrogBox solution that serves more than 500 cricket teams in Europe and Australia. Also, the company will provide its electronic scoring app and Lilypad app that converts highlights and streamed matches into playlists.
Dhiraj Malhotra, CEO of Delhi Capitals, said:
“This is a key milestone as Delhi Capitals Academy has become the first academy in India to partner with Sportradar and leverage their innovative video technology to develop talent in cricket.”
The CEO added that this partnership adds value in several ways, including enriching local talent and boosting engagement with our fans. The team looks forward to working with Sportradar to help grow the game.
“Academies such as Delhi Capitals play an integral role in identifying and nurturing the next generation of talent.
“We will be working closely with Delhi Capitals to help realise their vision for the academy and will also reach out to more academies in India to showcase how our technological solutions can be used to further develop the sport that the entire nation is incredibly passionate about,” added Jarod Pickering, Head of Cricket at Sportradar.