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Betsson Group is a top leader in the iGaming industry. The group has analyzed how its business aligns with the U.N. Sustainable Development Goals or SDGs and highlighted five goals that will help it make a positive impact on the community.
These are the 5 SDG goals that align with Betsson Group’s operation:

Good Health & Well Being
The Group will provide its customers with good health & well-being to improve their daily lives. However, it faces a big challenge as customers risk developing an unhealthy relationship with gambling. Betsson Group takes on the responsibility to identify and help customers facing problem gambling.

Gender Equality
The goal of Betson is to have at least 40% women at the management level. Besides, all employees working for the company enjoy equal rights and opportunities. This is reinforced by the Group’s strong culture centered on diversity and inclusion.

Decent Work & Economic Growth
As a global company, Betsson adheres to local work legislations and international principles like the UN Global Compact. The Group ensures that its staff work in a safe and conducive environment. The company also promotes sustainable work-life alongside other hybrid working models. There is no doubt that Betsson has set higher workplace standards and employee benefits.

Climate Action
Climate change is a significant global challenge that requires serious and immediate solutions. To achieve the goals set in the Paris Agreement, Betsson has validated Science Based Targets. The Group has also developed a strategy to mitigate the vast effects of climate change.

Peace, Justice, and Strong Institutions
The sole responsibility of Betsson Group is to conduct solid and transparent business. The company must uphold robust and risk-based procedures to fight money laundering, corruption, and financing of terrorist groups. The group also supports society by paying taxes.
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